Sunday, May 5, 2013

Finding the Right Foundation Shade


This is not really considered "news" anymore but I realize not everyone is reading up on the latest makeup news.

It's a challenge for most of us to find the right foundation shade for our skin. The solution has arrived (at least if you're buying your foundation at Sephora).

Various Sephora locations (none in FL at the time of this blog post) now have the Sephora + Pantone Color IQ.

How it works:
A Sephora salesperson will hold a spectrocolorimeter (a camera originally developed by Pantone for interior decorators) to your face. The spectrocolorimeter takes 27 pictures of your skin in seconds and comes up with a number based on your skin's color, undertones and warmth/coolness. Based on that number, the Sephora + Pantone Color IQ app picks the best-matching shades from those sold at Sephora.

Visit this link for an updated list of Sephora locations that offer the Sephora + Pantone Color IQ.

Wish they had something like this available for everyone!

Have you ever tried this Color IQ gadget? How did it work?

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